Freeway — The Road to Fearless Dentistry
Dental fear makes sense. It can also change.
Start here if dental fear is making it difficult to get the care you need. This free programme helps you understand what is holding you back, then choose what would help now: preparing to get dental care, working on the fear, or both.
Created by Warwickshire Dental Sedation Centre and UKSedation. Free for everyone.
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Tell us what feels difficult
A private assessment takes about 10 minutes. No account is required.
Hate going to the dentist? Want things to feel different?
The assessment takes about 10 minutes and no account is required. If you choose to save your progress, you can create an optional account. Your email is used only for access and security — never for spam or marketing.
Save my progress
Create an optional account to save your assessment, programme, diary and dentist plan, and continue on another device.
We use your email only to let you access your saved progress and for essential account security. No spam. No marketing.
Why we made this
Helping more people reach dental care.
Our vision is simple: dental fear should not prevent people from getting dental care. We want to make the first step easier, so more people can reach a dentist in a way that feels manageable.
Adult Oral Health Survey 2023, published 2025
Dental anxiety is not unusual
In the latest national survey, 55% of dentate adults in England reported moderate or extreme dental anxiety: 40% moderate or severe and 15% extreme. Freeway exists to help more people take a manageable first step towards dental care.
Read the survey on GOV.UKUnderstand what is making dentistry difficult
Your route, your choice
Freeway can help you understand your dental fear, prepare to get the care you need, work on reducing or changing the fear — or do both. Start by understanding what makes dentistry difficult, then choose what would help you now. There is no single correct order.
Get dental care
If your priority is receiving the dental treatment you need. This can include sharing your dentist plan, agreeing communication and adjustments, practical support, and sedation where your dental team thinks it is appropriate. Sedation can help people receive care, though it does not by itself necessarily change the underlying fear.
Work on the fear
If your priority includes changing the fear itself. This can include Freeway’s personalised modules, manageable challenges and guided audio, and professional psychological support if that would be useful to you.
Both
Many people want to get dental care now while also working on the fear over time. You can share your plan and attend with the support you need, and work on the fear at your own pace alongside it.
You can move between these routes at any time. Getting treatment and working on fear are not either/or.
These are not clinical treatment pathways, and Freeway does not decide which route is right for you.
Are you a dentist? See how Freeway helps your patients.
For dentists and dental teams
Help an anxious patient arrive better understood
Dentists can share Freeway before an appointment. The patient privately identifies triggers, what helps them feel in control, communication preferences, what should happen if they become overwhelmed, and immediate or longer-term goals. They can then create a practical one-page plan.
The patient owns the plan and can print it or save it as a PDF through the print screen, download it as text, or share it from the patient’s own device. Nothing is automatically sent to a dentist.
Anxiety support options
Different people need different kinds of support
Freeway can be used alongside communication changes, CBT, conscious sedation or, for selected patients, general anaesthesia.
Need dental care with sedation?
Find a sedation provider near you
Enter a UK postcode to explore dental practices offering sedation nearby.
Would professional support help?
Find a CBT therapist
Search the official BABCP directory for an accredited CBT therapist near you or online.
Specialist psychology input to Freeway
Kindt Clinics London
Kindt Clinics offers specialist psychological assessment and treatment for fears and phobias, including dental fear. Approaches they offer include CBT and Memrec.
Suitability for any treatment is assessed by Kindt Clinics' clinicians. Freeway does not determine which treatment, if any, is suitable for you.
Psychological content reviewed with input from Kindt Clinics psychologists specialised in treating fears and phobias.
Free 15-minute consultation
A chance to speak with Kindt Clinics about your dental fear and whether specialist psychological support may be appropriate. It is not treatment or a diagnosis, and it does not guarantee suitability.
External websites. Other qualified specialists are available — see Professional support.
Prefer support in person?
Fearless Patient Course
A supportive in-person course for people who want to understand their dental fear, meet a calm dental team without treatment pressure, practise practical techniques and take a carefully supported first step.
Launching first in Warwickshire, at Warwickshire Dental Sedation Centre. London and Manchester planned.
£395 in Warwickshire
Includes a place for one family member or support friend to attend with you.
Price and dates for London and Manchester are to be confirmed. The online programme stays free of charge, on its own or alongside the course.
Our full privacy promise
Use Freeway without telling us who you are. You do not need to give us your name, address, phone number or dentist.
Without an account, your answers are stored only in this browser. You can delete everything at any time from the menu.
If you choose to save your progress, we store it online against your email address so you can return to it on another day or device. Your email is used only for signing in, password resets and essential account security — never for marketing.
This does not replace dental advice
Freeway is educational and does not replace dental care. If you have dental pain, swelling, an injury, bleeding or feel unwell, seek dental advice now — do not wait until you have finished the programme. You can use it alongside the care you need.
Who we are
Dentists who help anxious patients get the care they need.
Freeway was created by Dr Rob Endicott and Dr Roy Bennett, two dentists with years of experience helping anxious patients get the dentistry they need.
They also teach and mentor other dentists and dental nurses who want to help more people get to the dentist.